PROJECT: Electric Daisy Carnival, Mexico City
CLIENT: Insomniac / LiveNation x OCESA
AGENCY: OCESA
ROLE: Vice President, Photography & Digital Imaging
DESCRIPTION: The second largest Electric Daisy Carnival (EDC) is held in Mexico City. The meteoric rise of this festival from its inception in 2014 to hosting in excess of 125,000 guests per day has made it the largest music festival in Latin America. Insomniac’s local production partner, OCESA oversaw production, but select international teams were flown in to ensure brand consistency. Led all photo operations from 2014-2018, with teams up to 30+ persons comprised of industry titans and a program to recruit and train local talent. Responsibilities included oversight of all budgeting, vendor negotiations, contracts, travel logistics, and content production. Followed protocols established at EDC Las Vegas each year.
DATA: 300,000 photos captured; 12,000 photos edited during event; approximately 4TB in RAW photo files
Previous
Previous
Sureshot Symphony
Next
Next