CLIENT: Chevron
AGENCY: In-House
ROLE: Creative Director
DESCRIPTION: As Creative Director at Bluehouse, Chevron’s internal studio, I lead enterprise-level creative across corporate communications and external B2B/B2C campaigns. I manage a multidisciplinary team of 40+ spanning design, copy, content, experiential and events—with a focus on elevating creative standards while improving efficiency at scale.
Recent highlights (confidential work not yet shareable):
• Directed Chevron’s 2024 Annual Report, distributed to over 145K stakeholders worldwide
• Led one of Chevron’s most effective downstream advocacy campaigns to date, driving measurable regional engagement and conversion across key U.S. markets
• Streamlined creative workflows to reduce turnaround time on high-volume projects by 35%
• Spearheaded the rollout of scalable, self-service creative tools used across the enterprise
• Delivered multiple brand videos and photoshoots, spanning operations around the globe
• Directed experiential events including CERAWeek / Agora, Gastech, Human Energy Summit and Shared Energy Town Hall
While I can’t yet share the work publicly, I’d be happy to discuss it in more detail privately.
Chevron Annual Report